Think Small

Think Small I am always amazed at how many really interesting companies there are in Rochester. I was speaking with someone yesterday who told me about Cerion Energy. Talk about cool, cutting edge, emerging industry, HOT! They specialize in nanotechnology. I love that word, yet didnt really know what it meant. In lay-mans terms, it means it helps things get where they need to go more precisely, such as medicine or process more efficiently, such as fuels. Cerian Energy is focusing on biofuels and healthcare uses of nanotechnology. Small companies like this are sprouting up all over Rochester. Smart people whove been laid off from the big companies over the past years are using their talents to build new ventures. As a job seeker, our challenge is to find out more about these companies that are running low under the radar. They dont have big budgets for marketing, and their networking circles may not intersect yours. Here are some ideas of where to go to find names of small companies with future hiring potential: Read the RBJ Attend Digital Rochester Bigger Impact Weekly Go to some of the office parks and take down company names COMIDA Ask librarians to help you do some research If you have other ways of sleuthing and sourcing, please share!